The Safety First Baby on Board indicates to other motorists that there is a child in the car and encourages drivers to use caution when approaching cars with young passengers. This bright sign is clearly visible from a distance and comes with a suction cup so it can be adhered to any car window.
A trusted brand within Dorel Juvenile's portfolio, Safety First’s mission is to provide innovative products designed to make a family safer and life easier. The origins of the company date back to the early 80s, when Founder, Michael Lerner created a ‘Baby on Board’ sign following a fearful trip driving his 18 month old nephew home. This sign is still part of the collection and has to date sold millions of units globally.